Fantastic headshot session with Stacey last week! Stacey is a lawyer looking to update her business portraits with outdoor environmental headshots right around the corner from where she works. Versus studio headshots with a backdrop, environmental or branding photos tell a story of where you are and what you are doing- a glimpse into your business. Showcase the beautiful area you live in, or present a polished look at the office and spaces you help people. Let’s see you in your element!
PLLC lawyers need warm and personable headshots because they want to project an approachable and friendly image to potential clients. In the legal field, it is important to build trust and rapport with clients, and headshots can be a great way to do this. Headshots that are too stiff or formal can give off the impression that the lawyer is cold or unapproachable. However, headshots that are too casual or unprofessional can make the lawyer seem unprofessional or untrustworthy. The goal is to find a headshot that strikes a balance between being professional and being warm and personable.
Here are some tips for taking warm and personable headshots for PLLC lawyers:
Smile! A warm smile is always a good look.
Make eye contact with the camera. This will help to create a connection with the viewer.
Dress in professional but casual attire. You don't want to look too stiff or formal, but you also don't want to look too casual.
Choose a setting that is appropriate for your industry. For example, a lawyer might choose to have their headshot taken in their office or in a courtroom. Or, as Stacey did, choose a beautiful outdoor area with soft natural light in open shade that will convey your personability and help you to connect with potential clients and build trust. And we have plenty of warm soft light in the Phoenix Valley!
Friendly headshots can help you to stand out from the competition. In a crowded legal market, it's important to find ways to make yourself stand out. Warm and personable headshots can help you to do this by giving you a more approachable and friendly image.
They can help you to build trust with clients. When clients see a headshot that shows you to be warm and personable, they are more likely to trust you and feel comfortable working with you.
They can help you to attract new clients. When you have warm and personable headshots, you are more likely to be featured in online directories and search results. This can help you to attract new clients who are looking for a lawyer who is approachable and friendly.